Marisa Smith Inbound Marketing

16 Tips for Developing Your 2016 Sales and Marketing Strategy

The best way to start the year off right is to gather your sales and marketing team together for a series of planning sessions to get everyone aligned and headed in the same direction. Follow these steps to learn from the past, dream big, and put together a sensible plan for achieving your goals in 2016!

Marisa Smith Inbound Marketing

How to be a Sales Superhero with HubSpot’s New Sales Tools

It was a dark time in Gotham. The year was 2006, and marketers toiled day after day in anguish – creating email campaigns, landing pages, monitoring social feeds, and blogging using every tool they could find – without insight into what was working and not working. In their secret laboratory at MIT, Brian Halligan and Dharmesh Shah had a vision: …