Steven Garcia Content Marketing, Search Engine Optimization

Drive More Organic Traffic With Pillar Pages

Oh, organic traffic – the sweet fruit of our digital marketing labor. You wouldn’t expect an apple orchard to magically spring from the ground and you shouldn’t expect organic traffic to start flowing to your website on its own. Just like those delicious Honeycrisp apples, organic traffic has to be cultivated and nurtured. That’s why we’re going to talk about…

Kayla Mackie Inbound Marketing, Search Engine Optimization

How SEO can influence consumer’s perception of your brand

Kayla Mackie, Marketing Professional, works for ReputationManagement.com where she leverages her passions for SEO and relationship building with marketing executives. She also enjoys staying up to date with the latest internet trends and practicing yoga in her free time. While most marketers find the importance of SEO to be a substantial benefit to their marketing strategy, the reality is that…

10 Golden Rules for Building Organic Links

Daniel Martin Inbound Marketing, Search Engine Optimization

10 Golden Rules for Building Organic Links

Our friend, Daniel Martin, is guest blogging this week. He is the Head of Customer Success at LinkDoctor.io, where he applies his international team-building experience to assist in solving his client’s challenges. Daniel also enjoys photography and playing the carrom board. Organic links are the golden eggs that every website should aim for. To put it simply, these are links…

Quincy Smith Content Marketing, Inbound Marketing, Search Engine Optimization

How Businesses Can Do Keyword Research for Free

Our friend, Quincy Smith, is guest blogging this week. He oversees SEO and analytics at Ampjar, a brand-to-brand partnership marketing platform. He’s passionate about IPAs, strong coffee, and solo travel. Keyword research is one of the pillars of inbound marketing and should be the basis of all the content you produce on your website. However, if you’re a cash-strapped startup…

Megan Sherwood Inbound Marketing, Search Engine Optimization

6 SEO Tools for Ranking on Page 1 of Google

Organic search is one of the top channels B2B marketers rely on for driving traffic to their websites. But if you don’t get listed on the first page of search results, you might not get found at all. In fact, competition is so high, click-through rates fall off dramatically from the #1 position to #2 in search results. About 76% of…