Have you set up a Google+ account for your business yet? Now might be the right time. Google announced yesterday that all Google Place pages would be transitioned to Google+ Local pages.
Google has recently launched a new algorithm change, called the “Penguin update.” According to Google: “The change will decrease rankings for sites that we believe are violating Google’s existing quality guidelines…this algorithm represents another improvement in our efforts to reduce webspam and promote high quality content.”
The folks over at Unbounce recently shared this great infographic from DivvyHQ outlining the 12 steps any savvy marketer should follow after writing a new blog post! Best of all, it doubles as a checklist, so you can print it out, laminate it, and keep it by your desk for reference.
I hate it when I find a great article on a website or blog, but there’s no way to share the content easily. This morning, I found a wonderful article about company culture, but to share it via Twitter I had to go through several annoying steps:
You may have read headlines recently declaring that “SEO is Dead.” That sounds scary, but it’s a little misleading. In reality, search engine optimization practices are just evolving (like all technology does), and it’s important to evolve your thinking so you don’t become extinct!
At some point recently, you have probably heard of the new social media craze, Pinterest. It has been written up in The Wall Street Journal, Time Magazine, and Mashable as well as many other notable blogs and columns. But you might be wondering to yourself, how do I use it and can I use this for my business?
Google search has gone social with its inclusion of the +1 button on Google Search results and in Google AdWords advertisements. The Google +1 button was launched for websites in a few months ago, and the intrigue surrounding its effect on search results and consumer behavior has been a hot topic.
If you’re a business owner, you probably have a personal LinkedIn profile, but haven’t paid much attention to your Company Page on LinkedIn. Many companies have profiles that are left over from the early days of LinkedIn when anyone associated with your company could create or edit the profile, which means that information is frequently in accurate or outdated. These …