The Whole Brain Group Inbound Marketing, Search Engine Optimization

Google’s Penguin Update: What You Need to Know

Google has recently launched a new algorithm change, called the “Penguin update.” According to Google: “The change will decrease rankings for sites that we believe are violating Google’s existing quality guidelines…this algorithm represents another improvement in our efforts to reduce webspam and promote high quality content.”

The Whole Brain Group Inbound Marketing, Search Engine Optimization, Social Media

Our New Interest: Pinterest

At some point recently, you have probably heard of the new social media craze, Pinterest. It has been written up in The Wall Street Journal, Time Magazine, and Mashable as well as many other notable blogs and columns. But you might be wondering to yourself, how do I use it and can I use this for my business?

The Whole Brain Group Inbound Marketing, Search Engine Optimization, Social Media

5 Essential Elements of a Great LinkedIn Company Profile Page

If you’re a business owner, you probably have a personal LinkedIn profile, but haven’t paid much attention to your Company Page on LinkedIn.  Many companies have profiles that are left over from the early days of LinkedIn when anyone associated with your company could create or edit the profile, which means that information is frequently in accurate or outdated.  These …