The Whole Brain Group Usability, Website Design

Free Checklist: Designing for Website Accessibility

Research shows that over 50 million Americans have some sort of visual, auditory or mobile disability, yet nine out of ten websites are still inaccessible today. The goal of accessible web design is to provide equivalent opportunities to those users who are hard of hearing, visually impaired, or have an ambulatory disadvantage. Instead of excluding these users, designing an accessible …

The Whole Brain Group Usability, Website Design

Accessible Marketing for Content Creators

Marketing with accessibility in mind isn’t just about marketing to people with disabilities – it’s about making content available to everyone! While accessible marketing is primarily focused on people with cognitive, language, learning and physical disabilities, it also aids those who are aging or do not speak English as their first language.

The Whole Brain Group Usability, Website Design

Accessible Marketing Guest Blog: Hubspot Account Manager Leah Hoyland

Up until now, we’ve been highlighting different aspects of accessible marketing and their importance to business owners and marketers alike. As inbound marketers, The Whole Brain Group is a certified Hubspot agency. When we approached Hubspot about accessibility and its importance to us and our client Deque Systems, we worked with Account Manager Leah Hoyland about next steps and to …

The Whole Brain Group Usability, Website Design

11 Free Website Accessibility Evaluation Tools

As we’ve explained in our recent blog series, considering accessibility in your marketing allows people with disabilities to engage with your digital content, expands your brand’s reach, and improves your SEO. Since the purpose of inbound marketing is to drive traffic and leads to your website, it’s critical to evaluate the accessibility of your website and correct any violations.

The Whole Brain Group Usability, Website Design

Does Your Website Play Well With Mobile?

We’ve all done it. Gone to a website with our mobile smart phone or iPad, only to discover that the website isn’t mobile-friendly. Constantly squinting, enlarging the screen, and pressing the wrong links gets tiring – real fast!

The Whole Brain Group Usability, Website Design

5 Benefits of an Accessible Website Design

“For people without disabilities, technology makes things convenient. For people with disabilities, it makes things possible.” – Judith Heumann, U.S. Department of Education’s Assistant Secretary of the Office of Special Education and Rehabilitative Services. 

The Whole Brain Group Usability, Website Design

Americans With Disabilities Act 22nd Anniversary [INFOGRAPHIC]

Why Accessibility Matters Today marks the 22nd anniversary of the landmark Americans with Disabilities Act.  You might wonder why an Ann Arbor web design and internet marketing firm is honoring the occasion.  We have learned through many of our clients – Deque Systems, ASK Interfaces, and DreamMaker Bath & Kitchen of Ann Arbor, to name just a few, how important …

The Whole Brain Group Usability, Website Design

9 Signs It’s Time for a Website Redesign!

Like a storefront, websites don’t last forever and require consistent maintenance. As the Internet continues to change and grow, your website is vulnerable to virtual decay without proper upkeep. Take a look at the following list and see if it’s time for your website’s redesign.

The Whole Brain Group Usability, Website Design

3 Reasons To Mobilize Your Business with Mobile – and How To Do It!

With over 5 billion mobile subscribers in the world, the number of people accessing websites via smartphone is climbing every day – along with the number of people who are frustrated by websites that are not mobile-friendly! We’ve all been there – you want to look up a store’s hours or phone number while you’re driving around doing errands, but …