Stop what you’re doing right now and make a mental note of what’s on your pantry shelves or parked in your driveway. Those items did not get there by accident. Most of our buying behavior is driven by feelings. In other words, you chose those cookies or that car based on a feeling, rather than rational thought. As a matter…
Is Your Personal Brand Affecting Your Company Brand? (Part 1)
(Part 1 of 2) There are many reasons for businesses to embrace social media – to increase sales, customer service, branding, and reputation management, to name just a few. This is a service that is very important to us at Hivehouse Digital. We regularly work with businesses to brand themselves – whether through blogging, social media, website design, etc.But how…